How to Market Your Freelance Business
Contrary to what lots of people say about online marketing business owners, if they file a 1099 they are still considered freelancers. We’ve seen countless times online where people have asked how do you start an online marketing business and believe it or not it’s not as complicated as you think it is and actually requires very little(if any) financial investment.
Find a need and fill it.
In 2017 we spent lots of time studying the problems now it’s time to study the solutions. If you see a need in a particular industry work hard to make sure your business is doing everything possible to fit it.
Write copy that sells.
Ever heard the words that content is king? Well, it really is. Make sure you are spending time writing quality copy that means actually providing value. Answering questions that your audience is asking and genuinely being in touch with the needs of your target audience. You can also head on over to www.blackgirlgroup.com and hire one of our dynamic freelance writers.
Build an easy-to-use website.
Building a website may sound intimidating but thanks to thousands of sites online that have custom made templates ready to be downloaded, building a website is actually not as complicated as you may think. Head on over to wordpress.org and learn more about how you can build your next website.
Use search engines to drive traffic to your site.
Believe it or not you probably stumbled across this blog post because I found in my search engine report that how to start an online business was one of the most asked questions on the internet. Because of this I let the search engine drive traffic to my site.
Establish an expert reputation for yourself.
One of the greatest ways to promote yourself is to position yourself as an expert on particular topics. If you’re a digital marketing expert who specializes in SEO post content about SEO hacks, SEO updates, SEO rules etc. the more knowledgable you are about a subject the easier you’ll be able to draw your audience to you.
Follow up with your customers and subscribers with email.
Building an email list is important but what you do with that email list is even more so important. Make sure you are constantly engaging with your email list and subscribers about anyone product or service offerings you may have.
Learn how to up-sell
Are you offering a free course on digital marketing online? Consider ups-selling your audience by offering them a discount on your services but only if they sign up within 24 hours of your course. These upselling tactics are often challenging but well worth if done correctly.
Have more information on how to market your freelance business? Tweet us your comments: @blackgirlgroup